The US–China truce: use the window wisely
Tariffs that had reached triple digits are coming down for 90 days. Shipping lanes will get busy as importers rush. The smart move is to plan for both outcomes.
By the Xuru Technologies team · 13 May 2025
Key takeaways
- On 12 May 2025 the US and China agreed to reduce reciprocal tariffs for 90 days after talks in Geneva.
- US tariffs on Chinese goods fell to about 30% and China's tariffs on US goods to 10% during the pause.
- Expect a rush of orders and higher freight costs as importers restock.
- Keep scenario plans for what happens after the 90 days.
For many importers, the past month was paralysis: orders on hold, containers stuck, prices unknown. The truce lets trade move again — temporarily.
What happened
AP and Logistics Viewpoints reported that both sides would cut their additional tariffs by 115 percentage points for 90 days while talks continued.
What it means for businesses
- Restock carefully. Bring in what you can sell, not everything at once.
- Freight costs may spike as many businesses ship at the same time.
- Prices may settle temporarily. Be ready to adjust again if tariffs return.
- Diversification still matters. The truce doesn't remove the long-term risk.
What to do in the 90 days
| Action | Why |
|---|---|
| Prioritise best-sellers and seasonal stock | Use the window for what earns most |
| Lock freight bookings early | Avoid peak-rate surprises |
| Update delivery estimates online | Keep customer expectations accurate |
| Continue alternative supplier talks | Prepare for the end of the pause |
Frequently asked questions
Will the lower tariffs last?
The reduction is for 90 days while negotiations continue. Plan for several possible outcomes.
Should I lower my prices now?
Only if your costs actually fall. Many sellers keep prices steady until they see what happens after the pause.
How can my website help during supply uncertainty?
Show live stock levels and realistic delivery dates, and let customers sign up for back-in-stock alerts.
Stock, prices and delivery dates customers can trust.
We build online stores with live stock, back-in-stock alerts and easy price updates.
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